Formulating sunscreens is like cooking Ratatouille

Sunscreens are equivalent to pharmaceutical formulations. In fact, in the US, they are categorized as drugs

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The cheat code to an effective serum is it's unique Base

Serums are extremely potent skincare products that target specific skin issues - dryness, blemishes, redness,  and pigmentation, with the help of a high concentration of active ingredients. An efficacious serum is one that allows successful penetration of actives into the skin for best results. The cheat code for a successful serum is its unique base that allows deep penetration of actives into the skin. A few years back, the word ‘hyaluronic’ would bring out confused and blank stares. Today, those same words would open up an hour-long conversation about the most efficient ‘actives’ to go with it along with it’s molecular weight. Chemistry is no longer limited to the labs. People are consciously deciding the active ingredients that would give a targeted solution to their skin concerns.

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Serums are extremely potent skincare products that target specific skin issues - dryness, blemishes, redness,  and pigmentation, with the help of a high concentration of active ingredients. An efficacious serum is one that allows successful penetration of actives into the skin for best results. The cheat code for a successful serum is its unique base that allows deep penetration of actives into the skin.

A few years back, the word ‘hyaluronic’ would bring out confused and blank stares. Today, those same words would open up an hour-long conversation about the most efficient ‘actives’ to go with it along with it’s molecular weight. Chemistry is no longer limited to the labs. People are consciously deciding the active ingredients that would give a targeted solution to their skin concerns.

Our formulation team is proud to be credited with developing the No. 1 best-selling face serum in India

  • We understand the evolving skincare needs can be met only with robust and agile formulations

  • Depending on functionality, skin type, stability and potency the most suitable derivative of the ingredients are used

  • To strengthen our claims, we source the best ingredients from our global network and bring out the finest serums for the Indian skin

  • We meticulously develop unique bases to enhance the performance of each serum.

Our formulation team is proud to be credited with developing the No. 1 best-selling face serum in India

We understand the evolving skincare needs can be met only with robust and agile formulations. We meticulously develop unique bases to enhance the performance of each serum. To strengthen our claims, we source the best ingredients from our global network and bring out the finest serums for the Indian skin. Depending on functionality, skin type, stability and potency the most suitable derivative of the ingredients are used

Our sunscreen performs high on these metrics

Most sunscreen filters are heavy oils (leading to greasy formulations) or minerals (leaving whitecast), it gets difficult to achieve the right feel and meet the stringent regulatory guidelines at the same time

  • performs-high

    SPF

  • performs-high

    PA

  • performs-high

    Critical wavelength

  • 3 of Top 15 sunscreens on Amazon come from us

    We have been formulating Sunscreens for the last 17 years. Our researchers and experts are master sunscreen formulators, continuously experimenting and upgrading their formulations

  • Consistently delivering on the claims

    FDA and CDSCO have tightened their regulations and guidelines than ever before. From restricting the use of certain ingredients to stricter labeling guidelines - influencing the sunscreen production at each step

We have brought in India’s first

  • indiaFirst
    Blue light protection sunscreen
  • indiaFirst
    Reef-safe
    sunscreen
  • indiaFirst
    IR protection sunscreen
  • indiaFirst
    Tinted
    sunscreen

We have kept up with these demands and anchored on with our formulation

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